Why GoodTowel?

Do it for the planet. Do it for yourself.

What's so bad about paper towels?
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Every year millions of 30 to 60 years old trees are cut down to be used for paper towel production.

This deforestation has a significant environmental impact, with far-reaching consequences for biodiversity, climate stability, water resources, and overall human well-being.

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The negative environmental impact doesn't stop at deforestation. After those paper towels are used, they end up creating millions of tons of landfills waste.

Everytime you wipe up a small spill or dry your hands with a paper towel, you are unintentionally contributing to this waste.

What's so good about GoodTowels?
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Unlike disposable paper towels, GoodTowels are made from 100% cotton. Cotton is harvested from the bolls of a cotton plant, which growns in one year.

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When a GoodTowel's useful life has reached an end, it doesn't end up in a landfill. It's sent to a cotton recycler to be reborn as a new strand of cotton. Who knows, you might be wearing a reincarnated GoodTowel right now.

TL;DR
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Paper towels are made from trees, which take 40-60 years to grow and when harvest can be environmentally distructive.

GoodTowels are made from cotton, which grows in one year and is harvested from farms where it is grown annually.

cotton Plant Graphic
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After paper towels are used, they are disposed of an end up in a landfill, buried in the earth.

GoodTowels are recycled to be re-used in other cotton garments.

cotton Plant Graphic

It's a small change with a huge impact

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